Our new brief summarised is that I have to design an app for iPad & iPhone which promotes an alcoholic drink brand.
- The interactive app needs to be either something useful, entertaining or informative.
- I also need to create a 15 second animation/motion graphics sequence which is a teaser or a promo for the app.
- I need to look into alcohol brands and advertising, visual research which enables me to design a graphic style for use in the animation/motion graphics and app with a cultural focus and set of values suitable to my brand.
- I will create interesting and imaginative visuals that bring the branded identity to life.
- I will use music in my animation/motion graphics
- Produce storyboards
- Research apps for iPhone & iPad (interface/interactive design)
- Produce a planning document of the content of my app
- Technical research (resolution/pixel dimension issues)
Key dates
Pitch - Monday 9th December
Crit - 9th December
Final submission - 11th December 12:00
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